Market Strategy Head Semiconductor Packaging

Adhesive Technologies Marketing China, Shanghai, Shanghai Full Time Regular
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About this position

About this Position

  • We are looking for a visionary and results-driven Head of Market Strategy for the Semiconductor Packaging segment in Henkel’s Electronics business. In this pivotal leadership role, you will set the strategic direction for our semiconductor packaging business, driving growth by shaping market strategies and leading innovation in advanced materials for the electronics industry. You will play a key role in identifying emerging trends, mapping new opportunities, and steering our product portfolio to maximize business impact globally. You are the focal point for our Semiconductor business and will rally the organization to drive growth and innovation. 
  • Location: Shanghai Office, China,
    Also considering Taiwan Office, China or Singapore Office

What you´ll do

  • Set and Execute Global Strategy: Define and implement global market strategies for semiconductor packaging, providing strategic guardrails to guide sustainable business growth worldwide.
  • Market Intelligence & Opportunity Mapping: Stay at the forefront of industry developments, analyzing trends, technology shifts, and evolving material requirements. Translate market observations into actionable insights and recommendations.
  • Market Analysis: Map market opportunities by analyzing customer needs, component and application dynamics. Identify untapped growth areas and adjacent markets through in-depth research.
  • Strategic Initiatives: Develop and present strategic recommendations, including M&A proposals, to enter new markets and strengthen competitive positioning.
  • Competitive Intelligence: Continuously monitor competitors and market players, developing counterstrategies to maintain and grow market share.
  • Innovation Management: Oversee and prioritize the innovation pipeline, define and champion top projects, and ensure effective resource allocation. Assess business value and strategic fit, acting as a gatekeeper for project advancement.
  • Portfolio Development: Drive the evolution of the segment product portfolio through innovation, managing the entire life cycle in close collaboration with Product Portfolio Management.
  • Cross-Functional Leadership: Collaborate closely with Sales, Key Account Management, R&D, and other functional teams to ensure effective strategy implementation and alignment across the organization.
  • Portfolio Positioning: Define new product pricing strategies based on market value propositions and alignment with the overall company portfolio.
  • Team Leadership: Build, lead, and mentor a high-performing team of Market Strategy Managers, fostering a culture of innovation, collaboration, and strategic excellence.

What makes you a good fit

  • Education: Master’s degree or higher in Business Administration, Engineering, Material Science, Electronics, or a related field.
  • Industry Experience: Minimum 10 years of progressive experience in market strategy, business development, or product management within the electronics or semiconductor industry, with a strong emphasis on advanced materials and packaging technologies.
  • Strategic Acumen: Demonstrated success in developing and executing global market strategies, including experience with market entry, M&A, and competitive intelligence.
  • Technical Knowledge: Deep understanding of semiconductor packaging processes, materials, and market trends.
  • Analytical Skills: Strong ability to synthesize complex market data and trends into clear, actionable strategies.
  • Leadership & Collaboration: Proven leadership experience managing cross-functional teams and driving organizational change.
  • Innovation Mindset: Track record of driving innovation and managing product portfolios throughout their life cycles.
  • Communication: Excellent verbal and written communication skills; able to influence and present effectively at executive level.
  • Global Perspective: Experience working in a global environment and willingness to travel internationally as required.
  • Language: Fluency in English; ideally also Mandarin, additional languages are a plus.

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Comprehensive Group Insurance Scheme
  • Annual Physical Examination
  • Flexible Benefits cover for dependents
  • Company Products Discount

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 26093979

Job Locations: China, Shanghai, Shanghai

Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

Über Henkel

Wir bauen auf die Erfahrung von fast 150 Jahren, um das Leben neu zu gestalten und zu bereichern. Jeden Tag. Heute und für kommende Generationen. Mit unseren innovativen und nachhaltigen Marken und Technologien, mit unseren Teams auf der ganzen Welt.
Henkel ist sowohl im Industrie- als auch im Konsumentengeschäft führend: Unser Portfolio umfasst bekannte Marken in den Bereichen der Haarpflege, Colorationen, Waschmittel, Reinigungsmittel, Weichspüler sowie Klebstoffe, Dichtstoffe und funktionale Beschichtungen.

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